Our focus is Frames

Eyewear distributed through the most discerning independent eye care professionals.

Rip Curl

Surf-lifestyle-inspired eyewear from one of the world’s
most recognized and respected brands.

Hackett

A re-interpretation of refined British style
using the latest materials and construction.

Pepe Jeans

Eyewear that reflects the dynamic playfulness and contemporary cool of today’s modern trailblazer.

See all the Collections

Our 2025 Catalogs

Download a .pdf of our 2025 SD EYES, Rip Curl, C-Zone, or Pepe Jeans catalogs or browse online. See our petite and XL selections.

Our new 2025 Full Line Catalog is here and available for download.

We carry high-quality, well-crafted eyewear designed to meet your needs. Including hard-to-fit sizes, petite frames with eye sizes as low as 48mm, and XL frames with eye sizes as large as 62mm. Prompt shipping and superior customer service, compare our design, our fit, and our quality, and you’ll have no reason to look elsewhere.

download 2025 Full Line

Introducing the Hackett Eyewear collection for 2025

Jeremy Hackett became fascinated by the quintessential British attire of the early 20th century. Today Hackett’s clothing collections are celebrated for their quality and their re-interpretation of British style for today’s gentleman. The Hackett Eyewear collection embodies the brand’s spirit in merging vintage-inspired fashions of the past together with a constant focus on the latest materials and construction to create eyewear with Hackett’s signature fit, feel, and finish.

download 2025 Full Line

For 2025 Rip Curl expands its surf-lifestyle-influenced optical and sun offerings.

Rip Curl is one of the world’s most recognized and respected brands. It has been at the forefront of the surf and snow scenes since its creation in the late 1960s. For the people at Rip Curl, the Search is a way of life. It’s our call to action. The chance to pursue our passion for the surf, the mountains, travel, adventure and fun… Every SEARCH is different. Rip Curl creates products that inspire ordinary people to live extraordinarily. To live The Search. Join us.

download 2025 Full Line

SD EYES is excited to announce the latest ’24-’25 Autumn/Winter collection from C-Zone is available!

C-Zone produces fashionable, colorful, stainless steel frames using a unique Swiss technique for applying vibrant color. Comfort is very important to the line so the collection is very face-friendly and includes a special range of petite sizes for women and a group of large-sized men’s frames. C-Zone’s contemporary styling is targeted at people who aren’t afraid to put a little color in their style.

Download Latest C-Zone

For Autumn/Winter 2025, Pepe Jeans continues to grow its collection of optical eyewear with polarized magnetic Sunwear clips.

In line with Pepe Jeans passion for flawless functional design and ultralight technology, each frame of our debut collection includes polarized magnetic clip Sunwear. This new collection fuses signature styles with fashionable shapes and modern finishes, creating eyewear that reflects the dynamic playfulness and contemporary cool of today’s modern trailblazer.

download 2025 Pepe Jeans

About Us

Our goal is to offer you a complete and satisfying buying experience. We follow a simple business philosophy of providing our customers
with quality products, fair prices and unbeatable service.

Learn More

Join our Satisfied Customers!

Our first class Customer Service Team is available to answer your questions, help you
find a Rep in your area or assist you in setting up an online ordering account.

Get Started Today